SEO Discovery

Local SEO and Digital Marketing Services for Industry Leaders

Please complete this discovery form to help us understand your goals, target audience and current digital status.

We will also use this information to conduct initial competitor analysis to identify market opportunities and any competitive gaps.

Following the submission of this form, you’ll receive your strategic proposal.

Thanks, The Circle SEO team.

SECTION 1: YOUR DETAILS

Your Name

First Name

Last Name

Business Name

Business Website URL

http://

Phone Number

SECTION 2: BUSINESS OVERVIEW

Please describe your business in a few sentences. (“Elevator Pitch”)

What are your business’s unique selling propositions (USPs)

SECTION 3: PRODUCT / SERVICE DETAILS

What are the main services you offer?

What are the common challenges or pain points that your products / services solve for your customers?

SECTION 4: TARGET AUDIENCE

Who are your primary customers? Describe your target audience in terms of demographics, behaviours, age, gender and interests.

What motivates your customers to buy your product / service? What are their main concerns or objections?

SECTION 5: CUSTOMER PERSONA DEVELOPMENT

What are the typical purchasing behaviours of your customers? (e.g., do they research extensively, rely on recommendations, make impulse purchases?)

What social media platforms or online channels do your customers most frequently use?

Facebook

Instagram

YouTube

Where is the target market located? Which region should we be marketing to?

SECTION 6: COMPETITORS

Competitor 1: Name

Competitor 1: Website

http://

Competitor 2: Name

Competitor 2: Website

http://

Competitor 3: Name

Competitor 3: Website

http://

SECTION 7: SEO

What are your primary marketing goals for the next 6-12 months?

Which keywords do you want your website to rank for on a consistent basis?

Are there any problems with your website that we should be aware of?